Car insurance broker: Comparator

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An auto insurance broker in Quebec is a professional certified by the Autorité des marchés financiers (AMF) who acts as an independent intermediary between you and several insurance companies. Unlike a captive agent linked to a single insurer, the broker compares the offers of dozens of insurers to find you the best coverage at the best price. Assur360 brings together a network of 13 AMF brokerage firms in Quebec and compares more than 25 insurers in a few minutes.

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Car insurance broker: definition and role

A damage insurance broker is an independent professional, certified by the AMF, who represents the consumer and not the insurer. His mandate is simple: find the policy that meets your real needs at the best rate, among several companies. Unlike a captive agent (linked to a single insurer such as Desjardins or Intact), a broker has a fiduciary duty to you and must act in your best interests. In Quebec, all brokers must hold a licence issued by the AMF and comply with the code of ethics of the Chambre de l’assurance de dommages (ChAD).

Why use a car insurance broker?

Le marché de l’assurance automobile au Québec compte plus de 25 assureurs privés, chacun avec ses propres grilles tarifaires, rabais et exclusions. Un courtier vous évite de faire 25 appels en comparant pour vous les offres pertinentes à votre profil. Selon le Bureau d’assurance du Canada (BAC), les conducteurs québécois qui magasinent leur assurance économisent en moyenne 15 à 25 % sur leur prime annuelle.

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Objective comparison

Your broker compares 10 to 30 insurers simultaneously depending on your driver, vehicle and record profile.

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Bonus negotiation

Access to exclusive fee schedules and multi-product discounts (car + home) negotiated by the broker.

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Your advocate

In the event of a claim, the broker defends your interests with the insurer, not the other way around as a captive agent.

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Personalized service

Complete analysis of your needs: mileage, usage, history, family situation and budget.

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Free service

The broker is paid by the insurers in the form of a commission, never by you. 100% free quote.

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Certification AMF

All our brokers are AMF certified and members of the ChAD, guaranteeing expertise and ethics.

Broker vs. direct insurer vs. online comparator

Avant de choisir comment souscrire votre assurance auto, il est important de comprendre les différences entre les trois principales options disponibles au Québec.

CriterionIndependent brokerDirect insurerAssur360 (comparator)
Number of insurers10 to 301 Singlenetwork of 13 firms
Personalized adviceYes, in person or by phoneLimited to internal productsYes, assigned broker
Premium negotiationYesNo, fixed feeYes, via broker
Assistance in the event of a claimYour defenderRepresents the insurerYour defender via broker
Cost of the serviceFree
SpeedAppointment requiredFast onlineQuote 3 min
Multi-product discount5 to 15 %Variable5 to 20 %
AMF certificationYesYesYes (100%)
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Assur360’s advice

With Assur360, you combine the speed of an online comparison tool, the expertise of an AMF broker and access to a network of 25+ insurers. One quote, 25 offers compared, the best price.

How the broker assesses your car insurance needs

Each Quebec driver has a unique profile that directly influences the cost of their insurance premium. An experienced broker analyzes the following factors to recommend the optimal coverage:

1

Analysis of your driving record

Number of demerit points, Highway Safety Code violations, accident history over the last 6 years, years of driving experience.

2

Vehicle Evaluation

Year, make, model, market value, IIHS safety rating and theft rate. The Honda CR-V, Lexus RX and Toyota Highlander are among the most stolen in Quebec.

3

Usage and mileage

Pleasure, home-work, professional use, annual mileage, parking (closed garage vs. public street).

4

Place of residence

Premiums vary considerably between Montreal, Quebec City, Gatineau and the regions. A broker knows the intricacies of pricing by zip code.

5

Font grouping

Possibility of bundling home, auto, motorcycle and RV insurance for a multi-product discount of 5 to 20%.

6

Risk tolerance

Higher deductibles = lower premiums, but more costs in the event of a claim. The broker finds your optimal balance.

Car insurance coverage in Quebec

In Quebec, the automobile insurance plan is mixed: the SAAQ covers bodily injury (regardless of fault), while private insurance covers property damage. Your broker helps you choose from these essential protections:

ProtectionWhat does it coverMandatory?
Civil liability (Chapter A)Damage caused to third parties (vehicle, property, injuries abroad)Yes, min. $50,000
Collision (Chapter B2)Damage to your vehicle following an accidentNo, but recommended
Specified Hazards (B3)Fire, Theft, Vandalism, Hail, Falling ObjectsNo
All perils (B1)Collision + specified perils + all damage not excludedNo
Replacement Cost (FAQ 43A)Replacement for 24-48 monthsNo
Replacement vehicleRental of a vehicle during repairsNo

How to choose your car insurance broker in Quebec?

Tous les courtiers ne se valent pas. Avant de confier votre dossier d’assurance auto à un professionnel, vérifiez ces 6 critères essentiels :

1. Check the AMF licence

Consult the AMF’s public registry to validate the certification of the dealer and the firm.

2. Number of insurers represented

Ask how many insurers the broker can use. Minimum 5, ideally 10+ for a real comparison.

3. Years of experience

A broker with 5+ years of experience is more familiar with the intricacies of contracts and exclusive discounts.

4. Specialties offered

Some brokers specialize in sub-standard cases, luxury vehicles, fleets, or motorcycles.

5. Availability

Opening hours, 24-hour response to emails, 24/7 emergency service in case of disaster.

6. Verified Customer Reviews

Check out Google Reviews and the ChAD rating. Avoid firms with unresolved complaints to the AMF.

The Quote Process with an Assur360 Broker

1

Fill out the form in 3 minutes

Your contact details, your vehicle and your driver profile. No credit card required.

2

An AMF broker contacts you

Within 24 business hours, a certified broker analyzes your file and solicits 5 to 10 insurers.

3

You receive the best offers

Side-by-side comparison with explanation of coverages, deductibles and discounts.

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Online or telephone subscription

Electronic signature, monthly or annual payment, delivery of the policy by email. Immediate coverage.

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Beware of fake online brokers

Since 2022, the AMF has sanctioned several sites offering insurance without a valid licence. Always validate the firm’s licence number on the AMF’s official register before submitting your personal information.

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Factors that affect your car insurance premium

Understanding what influences your premium helps you ask your broker the right questions and identify savings levers. Here are the top 10 factors analyzed by Quebec insurers:

  • Driver age — those under 25 pay 40 to 80 percent more on average
  • Gender (in some provinces) — in Quebec, rates have been unisex since 2015
  • Length of licence – more experience = lower premium (minimum 3 to 5 years)
  • Place of residence — Montreal vs. Trois-Rivières can represent a 30% difference
  • The type of vehicle — sports cars and SUVs have higher premiums
  • Annual mileage — less than 12,000 km = “low mileage” discount
  • Driving record — each offence remains on file for 3 to 6 years
  • Previous claims — direct effect on premium for 6 years
  • Credit score — some insurers offer a discount if credit is granted
  • Bundling — car + home = 5 to 20% savings with most insurers

Our car insurance brokers throughout Quebec

Assur360 serves all regions of Quebec through its network of 13 AMF brokerage firms. Whether you live in the city or in the region, a local broker understands the particularities of your area (risk of theft, traffic density, winter conditions). Our brokers are present in Montreal, Quebec City, Laval, Gatineau, Longueuil, Sherbrooke, Trois-Rivières, Saguenay, Lévis, Terrebonne, Saint-Jean-sur-Richelieu, Thetford Mines and Drummondville. Regardless of your postal code, our system assigns you the broker best placed to get the best rate for your profile.

Insurance products offered by your Assur360 brokers

Frequently Asked Questions — Car Insurance Broker

What exactly is a car insurance broker?
A damage insurance broker is a professional certified by the AMF who acts as an independent intermediary between you and several insurance companies. Their role is to shop around for your policy, negotiate the price and defend you in the event of a loss. It is remunerated by insurers in the form of a commission, so free of charge for the consumer.
Is it more expensive to go through a broker?
No, on the contrary. The brokerage service is completely free for the consumer — the broker is paid by the insurer. By comparing several offers, a broker will generally save you between 15 and 25% compared to a direct quote with a single insurer.
Can I change brokers at any time?
Yes, you are free to switch brokers whenever you want. All you have to do is send a Broker of Record (BOR) letter to the current insurer, without any penalty. Your new broker can take care of this for you.
What is the difference between an insurance broker and an insurance agent?
A broker is independent and represents the consumer, with access to 10-30 insurers. A captive agent is employed by a single company (e.g., Desjardins, Intact Direct) and can only offer you products from his employer. In Quebec, the AMF issues both types of licences, but they have different duties.
Online Virtual Broker vs Local Broker: What to Choose?
Both models are valid. A virtual broker offers speed, extensive availability, and often digital discounts. A local broker offers in-person human contact and is familiar with regional peculiarities. With Assur360, you get the benefits of both: fast online quote + assigned local MFA broker.
How many insurers does my broker need to represent?
A good broker should have access to at least 5 different insurers, ideally 10 or more. The large firms work with 20 to 30 companies, which multiplies your chances of getting the best price and the coverage adapted to your profile (young driver, luxury vehicle, sub-standard record, etc.).
Can a broker help me if I have a sub-standard record?
Absolutely. This is even the biggest advantage of a broker. If you have a difficult file (accidents, offences, probationary licence, convictions), a broker has access to insurers specializing in substandard car insurance that do not appear on mainstream sites.
Does my broker help me with a claim?
Yes, it’s one of his main roles. Your broker will assist you in declaring the claim, the required documentation, negotiating the amount of compensation and following up with the claims adjuster. He defends your interests vis-à-vis the insurer, not the other way around.
How do I check if a broker is AMF certified?
Consult the AMF’s public register. You can search by name, licence number or company. Assur360 and its 13 partner firms are all registered and in good standing.
How long does it take to get a quote from Assur360?
The online form takes 3 minutes to complete. You receive an initial contact from an AMF broker within 24 business hours. The final quote, including the comparison of 5 to 10 insurers, is usually delivered within 48 hours. The policy is purchased and activated on the same day once you accept the offer.
Can my broker manage multiple vehicles or a fleet?
Yes. A broker can bundle several vehicles on the same policy (multi-vehicle discount of 5 to 15%) or structure an entire commercial fleet via our business insurance. Specific options exist for taxis, Uber, trucking, delivery and rental.
What documents do I need to provide for the quote?
Your driver’s licence, vehicle registration certificate, current policy (if renewed) and your FADQ driving record (provided by the SAAQ). For drivers with offences, a detailed statement is required. Your broker can obtain the FADQ file directly from the SAAQ with your authorization.

Why trust Assur360 for your car insurance?

AMF certified firm
ChAD Member
100,000+ Submissions
13 QC partner firms
Independent brokers
Phone: 1-866-357-4451

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